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A very comprehensive action plan to survive recession – adapted from Tom Peters’ blog:
I am constantly asked for “strategies/secrets for surviving the recession.” I try to appear wise and informed—and parade original, sophisticated thoughts. But if you want to know what’s going through my head, read the list below:
You work longer. You work harder. You may well work for less…
You volunteer to do more.
You always bring a good attitude to work. You fake it if your good attitude flags.
You literally practice your “game face” in the mirror in the morning, and in the loo mid-morning.
You shrug off shit that flows downhill in your direction…
You get there earlier. You leave later.
You forget about “the good old days”—nostalgia is for wimps.
You buck yourself up with the thought that “this too shall pass”—but then remind yourself that it might not pass anytime soon, so you re-dedicate yourself to making the absolute best of what you have now.
You eschew all forms of personal excess. You simplify.
You sweat the details as you never have before.
You raise to the sky the standards of excellence by which you evaluate your own performance.
You thank others by the truckload if good things happen—and take the heat yourself if bad things happen.
You behave kindly, but you don’t sugarcoat or hide the truth—humans are startlingly resilient.
You treat small successes as if they were Superbowl victories—and celebrate and commend accordingly.
You shrug off the losses, and get back on the horse and try again.
You avoid negative people to the extent you can—pollution kills.
You eventually read the gloom-sprayers the riot act.
You learn new tricks of your trade. You network like a demon.
You help others with their issues. You give new meaning to the word “thoughtful.”
You redouble, re-triple your efforts to “walk in your customer’s shoes.”
You mind your manners—and accept others’ lack of manners in the face of their strains.
You are kind to all mankind. You leave the blame game at the office door.
You become a paragon of accountability.
And then you pray.
An excerpt from one of Tom Peter’s recent posts:
Don’t think of our current economic crisis as a recession. Instead, think of it as a recalibration. Everything is different now. If you think of it as a recession, you may be tempted to “hunker down” and wait for the economy to cycle back. If you think of it as a recalibration, you will be motivated to focus on what you have to do differently, since everything is different now.
- The way your business generates results is different, now.
- Your customers think differently, now.
- Your customers care about different things, now.
- Your customers act differently, now.
- Your customers may actually be different people, now.
- Customers aren’t disposable anymore; more than ever, you have to create sustainable customer relationships.
So, what can we do differently?